Consumerist monument. Project, 2010. 95x50x50 cm
Consumerist Megalopolis
In this work, the artist has expressed the effect of an accumulation of objects, and the loss of all intervening space, reflecting the condition of today’s modern panorama. He has achieved this by means of a skilful effect based on the symmetry of the image.
Gillo Dorfles, Milan, 1980
Consumerist poster: beyond accumulation
[…] The artist points an accusatory finger onto mass consumer products and their exaggerated, unconsidered use. He is concerned not with highlighting the motifs and symbols of the mass market, but rather his provocative intention is to encourage a critical awareness within this dense tapestry of beguiling messages launched by professionals who were once referred to as the hidden persuaders […] In this way, Scirpa constructs his work from an enormous mass of cans. Not randomly, but cadenced, as if he were a virtuoso musician orchestrating notes on a visual stave […]
Carmelo Strano, Milan 1992
A virtual view of the world – An installation by Paolo Scirpa
[…] the entire world-universe is evoked by a globe of water and earth, which is covered, or more precisely actually constituted, by a series of explicit consumerist phrases, and product labels, packages, wrappers, brands and logos […] (imagery that appears frequently in the artist’s recent work). […] The technological grid of his structures entraps and expresses a sense of constriction and the loss of any choice regarding possible lifestyle and reality, by means of an imprisoning structure that both supports and traps the world entire […].
Giorgio Seveso, Milan, 2004
